To make profits and grow their businesses, roofers must generate income higher than their business operating expenses.

That formula remains the same, regardless of how much a contractor spends on marketing to attract new customers and get new jobs.

Unless they can knowingly operate at a profit and keep operating costs low, business expansion is impossible.

The biggest problem that many roofers have with this important concept is knowing when they are profitable and where all of their money is going.

With the right tools and training the right employees to use them, roofers can learn to protect their profits by controlling how they make their money and where it all goes!

Do Roofers Know Their Numbers?

Budgeting is something that every roofing company owner understands as a critical factor for generating income via the jobs their company completes.

Yet an issue that many roofers unknowingly deal with is that their budgeting is off and the money they think is there really is not.

While it initially seems easy to look over expense reports that cover marketing, employee salaries, supplies, and other operating costs and compare them to the job income brought in, there is a disconnect that unknowingly affects many roofers, cutting into their profits.

That disconnect is in fully understanding how the jobs are being quoted and what the expenses truly are.

Inaccuracy in either of these areas means assumed company profits may not be there and at the end of the year, owners are left wondering what happened when things do not add up.

How Can Roofers Control Their Numbers and Protect Their Profits?

When a roofing contractor begins to expand their business and bring in more staff to help them operate, jobs like sales, job quoting, supplies acquisition, and many others get delegated to different employees.

This does promote workplace efficiency and allows the business to bring in and complete more work; however, it also opens the door for a different type of inefficiency that ends up costing the business its profits.

When multiple people are responsible for quoting and invoicing work, tracking spending, or other finance-related tasks, it is easy to lose profits through inaccuracy and inconsistency.

To prevent this, every roofing company needs management tools that prevent these discrepancies and training to specific employees on how to use them.

Essentially, controlling the roof company’s numbers and protecting business profits demands standardization of all business practices to avoid inefficiencies.

Learn How To Grow A Roofing Business By Protecting Its Profits

In this week’s Roofer Growth Hacks episode, Chris from RoofingSites.com  talks with Eric Fortenberry, Founder and CEO of JobTread, about tracking numbers, protecting profits, and growing roofing businesses by implementing the right job-tracking software.

Prevent Profit Loss With Effective Job-Tracking Software

For any roofer to expand their company, they must generate and protect the profits that can fund that growth.

Although good marketing to attract more jobs is a preliminary part of that process, effective job tracking to monitor and retain income as well as profits is equally, if not more important.

Job tracking software and other workflow and financial applications are essential tools for helping roofers run their businesses more efficiently through standardization and consistency so they can hang onto their profits.

Learn how to monitor profits, and how to market to make more of them by contacting Chris at RoofingSites.com.

Roofers can schedule a free marketing call with him to discuss their roofing companies and also get a free copy of his book “The Ultimate Guide to Digital Marketing for Roofers” by clicking here!

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