A fact that rings true about roofing companies is that no roofing business is the same, although they are all involved in the same general type of work.

While each roofer may have similar goals for their businesses, the way that they reach those goals will differ depending on many individual factors.

Good business management that allows the company to grow will depend on the development of a system that works specifically for that business.

The key is to figure out that system and the stages within it to put it into effect.

Roofing Business Growth Happens In Stages and States

To get a roofing company from its fledgling stage to one of growth and increasing profitability, roofers must understand that their companies will go through various operational stages.

During these stages, they will experience varying levels of success and profitability, all of which are important to the continued expansion of the roofing business.

When starting out, the goal is to identify different common sense systems and management formulas for that company to facilitate success in each current operational state, as this paves the way to the next one.

Systems and stages build a step ladder of successes that help roofers eventually get to their positions of continued business growth and profitability.

What Common Management Mistakes Must Roofers Avoid?

Success in developing a management system requires roofers to avoid some common mistakes that can detract from their forward progression.

One of the most prevalent mistakes made by roofers is not investing in marketing for their businesses and relying strictly on word of mouth.

Another costly mistake made by many roofers is not properly identifying and tracking key performance indicators or KPIs for their business, plus not understanding gross income and how to properly calculate it.

Roofers often do not pay close enough attention to Profit and Loss reports as a means of measuring business operations and identifying areas that need more attention.

Avoiding these and other errors will help roofers build a management system that consistently attracts new customers and then efficiently serves them, with all parts of the company working in unison to produce higher profits at lower costs.

Watch and Learn How To Build A Better Business With Systems

In this episode of Roofer Growth Hacks, Chris from RoofingSites.com talks with Chris Scully, owner of Action Management Pros, on creating a successful business management and marketing system that promotes business development and growth.

Embracing Common Sense Management Systems

Effective marketing and business management are essential for growing a competitive roofing business.

To develop a unique management system for their companies, roofers must identify common-sense operational steps that work for them as well as their staff and utilize them correctly to create company growth.

With effective marketing, good financial assessment and reporting, and staying educated on the introduction of new ideas within their industry, roofers can better serve their customers and grow as a result.

Learn more about these management concepts and marketing for roofers by scheduling a free marketing call with Chris at RoofingSites.com.

And don’t forget to download Chris’ book, “The Ultimate Guide to Digital Marketing for Roofers” at no cost by clicking here!

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