Roofing companies change as they grow. As this growth happens, changes to different business management practices and marketing strategies will likely come with it. Yet the one thing that should never change for a business is the company’s core values. When properly determined, effective core values remain static, becoming a key part of the company’s business […]

Turn cold leads HOT with these easy steps! Today’s workshop will focus on the lead nurturing campaigns that give results including examples of how you can utilize them in your own business. Find this information and more in The Ultimate Guide to Digital Marketing for Roofers here https://go.roofingsites.com/!  About: RoofingSites.com has been helping Roofing Companies […]

Beyond the SEO marketing and skillful financial management, one of the most critical factors for growing any roofing company is having the right employees. Employees can make or break a roofing business, especially when those businesses are small and depend on every employee having the same mindset for growing the company. That’s where concepts like […]

EASY and EFFECTIVE website marketing! This is the workshop ALL Roofing Contractors need to increase your website conversion rates and dominate your marketing! We will walk you through how to set up retargeting ads on major platforms, how you can fix your website conversion rate,  the best practices in the industry, and what actions you […]

Getting inbound leads are the first mark of a successful lead generation campaign; however, many times these hot leads still require some nurturing since most don’t convert on their own and need a little help. This is where the follow-up part of lead nurturing comes in, to prompt those leads to convert. Unfortunately, marketing research […]

These days, digital marketing accounts for most of the marketing that roofing companies use to bring in new leads that result in sales and new work. Though most roofers invest in at least some digital marketing, it is important to understand that leads are not yet sales and need to be nurtured to convert them. […]

A blog is an essential content marketing tool that helps roofing contractors establish their companies online by becoming an authority that searchers can rely on for valuable information. This type of roofing SEO content marketing involves creating quality content for people to consume, whether in the form of blog posts, short videos, or both. The […]

The goal of effective marketing for roofers is to generate and nurture enough leads to keep growing the business. Used effectively, paid advertising can be an important part of the overall marketing growth strategy. With PPC and Google Ads, roofers can increase exposure to get a great number of high quality leads that are more […]

The entire purpose for roofers to invest in lead nurturing strategies is to increase website conversions. Unfortunately, many roofers fail to convert interested customers even though they are working on lead nurturing, mainly because of a simple problem that begins with their website. Ideally, an effective website should be converting strong leads at approximately 10%, […]

n Conversions are everything in the roofing industry and the whole purpose of investing in marketing techniques like roofers lead nurturing and website optimization. nn There are things that can prevent even the best ideas conceived by lead nurturing consultants for roofing companies from generating enough conversions. nn Among them, lead nurturing consultants find that […]