Whether a roofer is just starting their business, trying to grow it, or developing it with an exit retirement goal in mind, great marketing is a crucial element required to make all that happen. Marketing involves much more than just placing a few ads; without skillful, effective marketing, no roofer can accomplish the rest. Unfortunately, […]

When things go south, you want to be the one sitting on a pile of cash! Today, we are joined by the President of Blue Collar Success Group, Chris Crew! Chris’ team is of coaches, marketing experts, and industry leaders who lift up blue-collar businesses. Chris discusses where Roofers can be more confident in their […]

Artificial Intelligence can simplify marketing for roofers and many other business owners. For roofers just learning how to command their SEO marketing efforts, mastering how to prompt AI queries is vital. In a previous marketing workshop, an introduction to how to train AI for an individual roofing company was made. This video will provide additional […]

What should roofers be paying attention to in Q4? Chris leads the conversation in today’s first monthly, “State of Marketing for Roofers!” Chris talks about what is on the horizon with his team at RoofingSites.com and breaks down what Roofers sub $1M and $1M+ should do in their marketing. Chris gives some key recommendations that […]

Often, business owners like roofers go into business with the eventual goal to sell their companies at some point. Whether that happens due to retirement or even just the desire to move on to some other business venture, knowing when and how to sell a roofing company is essential for owners to gain the most […]

You’re in the service industry, you didn’t sign up to be a firefighter! Today, we are joined by the CEO and President of Suiter Business Builders, Vicki Suiter! Vicki is a veteran in the service industry and has helped many small business owners for over 30 years! Vicki shares mechanisms for Roofers to implement with […]

Business success in a competitive field like roofing demands that contractors be able to negotiate well. Negotiation is required in all aspects of their business, whether a roofer is trying to hook a customer, hire a great employee, or develop workable business management policies. With practical negotiation skills, any roofer can achieve their business goals […]

Are you paying for Google Ads and seeing no results? In today’s workshop, Chris shares one of Google’s latest tools around Local Service Ads! If you’ve been dumping money into Google Ad campaigns, Chris shares a performance-based tool to make every dollar count towards marketing your roofing company! Don’t forget to grab your free resources, […]

A key to using an AI tool in marketing is knowing how to prompt the AI to generate topical authority. Topical authority helps roofers predict the questions their target audience will ask to provide those answers and attract the most user attention. Where Google is concerned, roofers whose websites and marketing material display the greatest […]

Are you looking to retire in the next 5 years? Even if you just started you want to start off RIGHT! We are joined by Co-Founder of the Association of Professional Builders, Russ Stephens, to discuss where roofers can improve their business with systems and where they should be doubling-down to make higher profit margins. […]