The correct pricing of roofing services is a crucial aspect that can make or break a business. It is a common challenge that many roofing company owners face in their quest to build a profitable business. The temptation to underprice their services to attract more customers is strong, but it can be detrimental to the

Welcome to Roofer Growth Hacks! In this episode, We sit down with Diane Gilson, CEO of Info Plus Accounting, to dive into essential accounting strategies for roofing company owners. We explore how to transform financial chaos into clarity and set up job cost accounting systems that drive long-term profitability. Diane shares her expertise in helping

Welcome to Roofer Growth Hacks, the podcast where we spotlight creative solutions to growth challenges in the roofing industry. We are joined by Chris Hunter, founder of  RoofingSites.com  and author of The Ultimate Guide to Digital Marketing for Roofers. In this special episode, “The October State of Marketing, Chris breaks down the latest trends we’re

A significant challenge that every roofing company owner must face is that marketing demands change from week to week and month to month. These changes are primarily brought about by changes within the roofing industry itself, which trickle down to a need to adjust marketing efforts to stay effective and profitable. Based on fluctuating industry

Elevate your roofing company’s marketing in 2024 with our essential social media workshop! Discover proven strategies from thousands of industry assessments and learn how to stand out in a crowded market. We’ll cover the Four-Hour Roofing Marketing Machine, must-have post types, effective scheduling, and innovative tools, including AI for boosting your visibility. Don’t miss this

Although roofers may start their businesses as hands-on employees, growing a roofing company requires owners to progress from physical to managerial positions. Unfortunately, for many less experienced roofing company owners lacking practical leadership skills, this often puts them into “firefighter” mode where they take on too much, focusing mainly on problem-solving rather than properly growing

A marketing detail that many roofers struggle with is social media. Over the past few years, social media has gone from simply a social tool used by friends and family to a crucial marketing tool used by businesses of all kinds hoping to reach their targeted customer base. This goes for local roofers as well,

One season down and many more to come! Chris wraps up this first season of Roofer Growth Hacks. Chris talks about the talented guests he featured this season and expands on the most important tips roofers should be doing at any time of the year! We hope you got value from our first season today’s

Whether a roofer is just starting their business, trying to grow it, or developing it with an exit retirement goal in mind, great marketing is a crucial element required to make all that happen. Marketing involves much more than just placing a few ads; without skillful, effective marketing, no roofer can accomplish the rest. Unfortunately,

When things go south, you want to be the one sitting on a pile of cash! Today, we are joined by the President of Blue Collar Success Group, Chris Crew! Chris’ team is of coaches, marketing experts, and industry leaders who lift up blue-collar businesses. Chris discusses where Roofers can be more confident in their